Captains of industry from world leading UK companies are backing a new Government campaign to highlight the best of modern British manufacturing at an exhibition during the Olympic Games.
Business Secretary Vince Cable and Business Minister Mark Prisk have formally launched the ‘Make it in Great Britain' campaign which aims to transform outdated views of UK manufacturing and dispel the myth that Britain ‘doesn't make anything anymore'.
Senior industry figures such as Joe Greenwell from Ford of Britain, William Butler-Adams from Brompton Bicycles and Michael Ryan from Bombardier Aerospace are behind the campaign. They will act as the first industry champions taking formal roles as part of the campaign and supporting its work.
The exhibition will take place at the Science Museum and will run from 24th July to 9th September 2012. The campaign builds on the already successful ‘See Inside Manufacturing' initiative and will celebrate the successes of the manufacturing sector and encourage young people to consider a career in the industry. There will also be a specific element, the ‘Make it in Great Britain Challenge' focusing on new innovations yet to be brought to the market.
Vince Cable remarked: “Manufacturing is our most exportable sector and is at the heart of our long term economic vision. We have outstanding manufacturing companies, both large and small and I want to call on them to join us in being part of the Make it in Great Britain campaign. The Science Museum is home to some of the greatest technological advances in history, so what better place for us to exhibit the very best of British manufacturing as it stands today.”
Mark Prisk also announced that the campaign will be looking to recruit 30 rising stars of manufacturing under the age of 30, ‘30 under 30', to inspire young people with their own experiences and support the campaign. He commented: “I'm very pleased that Joe Greenwell, William Butler-Adams and Michael Ryan have volunteered to be our first industry champions. I know they and their colleagues will bring great enthusiasm and drive to the campaign. I really want to inspire our young people to be the inventors, engineers and technicians of the future.”
Make it in Great Britain
www.bis.gov.uk/makeitingreatbritain
