Hoffmann Group and Iscar join forces

(L-R) Iscar CEO Ilan Geri with Borries Schüler, chief product management & engineering officer at Hoffmann SE
(L-R) Iscar CEO Ilan Geri with Borries Schüler, chief product management & engineering officer at Hoffmann SE

From 1st October 2023, the Hoffmann Group will offer the complete Iscar tool range throughout Europe and supply it from its central warehouse LogisticCity in Nuremberg.

The underlying agreement was signed by the Hoffmann SE representing the Hoffmann Group, and Iscar Ltd in March 2023.

Iscar, headquartered in Tefen, Israel is part of the IMC Group and is an established, leading manufacturer in the global metal cutting tool market. The company´s offering comprises a full range of tools for all machining tasks, including more than 40.000 products for grooving, turning, drilling, milling and tool clamping.

The company is currently represented in more than 60 countries with over 7,500 employees worldwide.

Borries Schüler, chief product management & engineering officer at Hoffmann SE, commented: "As a provider of quality tools we are always striving towards supplying our customers with attractive and high-performing products.

“With Iscar´s innovative premium tools we can offer an even wider range along with targeted process solutions for all their machining tasks. Iscar’s premium quality tooling portfolio dovetails perfectly with our own quality standards; we believe the cooperation will bring significant benefits to our customers.”

Ilan Geri, Iscar’s CEO added: “Our decision to enter into a sales cooperation with the Hoffmann Group will make it even easier to purchase our tools and provide professional consulting services to wider scope of cutting tool users and customers throughout Europe.

“Hoffmann Group´s concept of supporting customers not only through classic field services but also by experienced application engineers has convinced us that the benefits of the partnership will secure real value to a wider scope of Iscar products users.

“As a leading system partner for quality tools in Europe, Hoffmann Group is an ideal partner to offer this service throughout the entire continent. The are absolutely the right partner for our business.”

Hoffmann Group


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