Web-based winner

The multi-language website has been designed with ease of use and functionality in mind and covers all of Rocol's products areas – lubricants, site safety and anti-slip – and features new, detailed product descriptions and functional advanced product search facilities. Visitors to the site can view product videos as well as downloading the latest product brochures and new format technical and safety data sheets.

In addition the site will feature all the latest news from Rocol including new product launches as well as updates to industry regulations and industry news. Case studies and application stories from some of the company's customers are also included on the site.

Paul White, Rocol's marketing manager, commented: “We are delighted with the new website which represents everything that is synonymous with Rocol. As well as aligning the design of the site with our new corporate branding, we wanted to update the content and functionality of the website to fulfil expectations from both end users and distributors. Visitors can search for distributors in over 50 countries.

“With improved functions for product searches and online brochures, we believe the investment made will be clear for all to see and we are certain that the ease of use of the site will encourage visitors to return again and again,” he concluded.

Rocol
www.rocol.com